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Hello, Leap will be re-launching our new website later this year, in the meantime here's a small sample of what we do. See more up to date happenings on our Facebook page and blog.

December 13th 2013

Sam’s of Cornwall

sams1... Read More

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November 29th 2013

Louise Kelly – Leap Intern Autumn 2013

Louise in the snow

Louise going hard in the snow! Having just spent 3 months working hard as a Design Intern at Leap.
... Read More

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November 22nd 2013

We’re looking for local Design Graduates to join our team

We are looking for a new intern to join our team here at Leap, from now until March. Whilst we can’t promise it will be easy, we can promise that you will learn lots and have great fun in the process.... Read More

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November 22nd 2013

Another new team member at Leap!

We’d like to take the opportunity to introduce our new web development apprentice, Corey Maslen who joins us after studying media and photography at Liskeard College.... Read More

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November 6th 2013

Times are changing.

In Almost Every European Country, Bikes Are Outselling New Cars

by KRISHNADEV CALAMUR... Read More

We know that Europeans love their bicycles — thinkAmsterdam or Paris. Denmark even has highways specifically for cyclists.

Indeed, earlier this month, NPR’s Lauren Frayer reported that Spain, which has long had a love affair with cars, is embracing the bicycle: For the first time on record, Lauren noted, bicycles outsold cars in the country.

But it’s becoming a Continent-wide phenomenon. More bikes were sold in Italy than cars — for the first time since World War II.

This prompted us to look at the figures across the 27 member states of the European Union for both cars and bicycles. New-car registrations for Cyprus and Malta weren’t available, so we took them out of the comparison.

new-passenger-car-and-bicycle-sales-2012-_chartbuilder_custom-52ce0e51cc669b1c7267930f2f65dda1c5ceb3ba-s3-c85

 

Here’s what we found: Bicycle sales outpaced new-car sales last year in every one of those countries, except Belgium and Luxembourg. The top five countries by bicycle sales can be seen in the top chart.

We decided to delve a little deeper into the figures and see which of these countries had the highest rates of bicycle-to-car ownership. Those states can be seen in the second chart.

where-bikes-outsold-cars-the-most-in-2012_chartbuilder_custom-a15dd9600ccb70ba6a2fd894c74f28ae95e0ab39-s3-c85

 

So, what explains the numbers?

Parts of the data can be explained by the slump in car sales across Europe. Car sales reached a 20-year low earlier this year. More recent figures showed they were recovering.

This decline coincided with the worldwide recession, which hit European economies particularly hard, though there are signs they may be recovering).

The U.S. has fared much better. Last month, car sales jumped to pre-recession levels. But U.S. automakers face another problem: Millennials aren’t interested in buying cars. Bike sales, on the other hand, are solid.

Leap have a real love of cycling with 4 of our team over the last few years getting bikes via the Governments Cycle scheme. We have a our own transport policy and our plan in the future is to get a cycle shelter and bike racks installed at our new studio.

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October 3rd 2013

6 Ways To Make Brand Sustainability Resonate With Consumers

Great article here discussing how most consumers don’t pay attention to sustainability claims from brands, and for good reason–there’s a lot of greenwashing out there, we’d love to know your thoughts.... Read More

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September 11th 2013

Amazing opportunity to work at Good Energy

We’ve been working with Good Energy since 2005 producing everything from award winning websites, promotional material through to doing their annual and interim reports every year. We’ve even done their CEO Juliet Davenport’s wedding invites. They contacted us last week to see if we could help them find a suitable candidate for a fantastic new position in the South West. Have a read, they are a fantastic people centred company and if you like what you see and have the skills then please contact them asap.... Read More

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September 9th 2013

International Intern – Andréa Dumont, my time at Leap

Leap exquisite corpse

The Leap team showing the results of their Exquisite Corpse session – organised by Andréa (our fantastic French intern, bottom right.)... Read More

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September 3rd 2013

Design influencing sustainable behaviour

Leap team workshop

Recently Nikos Antzoulatos, a full-time PhD researcher at Falmouth University, Cornwall, was kind enough to involve the team at Leap in a workshop titled: “Communicating & Influencing Sustainable Behaviour”
Nikos focuses on designing language interventions that encourage touristic behaviour change towards more sustainable patterns.
He’s particularly interested in the use of carefully framed messages within the accommodation-provision sector of Cornish tourism (e.g. hotels, guest houses, farm cottages) and how to promote pro-environmental behaviour of guests during their stay.... Read More

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August 21st 2013

What’s happening at Leap..

So we thought a quick whirlwind set of images to show you all, what creativity is happening in our new pad at 87 Alexandra Road.... Read More

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